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Phasing In

8/27/2019

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When we started our business a year and a half ago, our creative brains were on overdrive thinking of all the unique ways we could assist small businesses and our writer peers to elevate their brands. Throughout our many coffee-infused planning sessions one simple fact kept surfacing: we have the experience, skills, and wicked creativity - now we need to build trust in our services.
Having worked closely throughout our careers with start-ups and well-established companies, we know that mutual trust is vital for relationships to work. But it takes time. ​
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We understand that most small businesses keep a sharp eye on the bottom line. We get it, we're right there with you! We also know that there can be a degree of anxiety when it comes to investing in an outside marketing agency. Maybe it's the fear of getting stuck in an all-or-nothing contract (for ridiculous money). Or perhaps it's just the idea of outsourcing part of your operations when you're used to wearing ALL of the hats.
​Keeping these things in mind, we devised a simple solution: present Mama Media services in phases - customized strategies scaled for growth, tailored to your budget.
Just as the moon has its phases, its cycle of changes and development, so do small businesses. We loved this idea so much that we made it our logo - combining the moon with our Mama biz name (because Mama's know how to get sh*t done).
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​Each service we provide is custom designed and focused on your business goals or author platform. When we consult with a client, our job first and foremost is to listen. We want to know who you are, what you do, and who you do it for. Where are you now, and where would you like to be in the future? So no matter the size of the project - be it graphic design for print or web, writing and editing copy, creating a social media strategy, or auditing a current website - we can provide clarity, creativity, and results.
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​We recently completed a website for a client who has owned her own business for over 10 years while raising three kids at the same time. Until now, word-of-mouth referrals have been her primary avenue for advertising. But she came to us with a request for a website and a mini-rebrand so her existing clients could easily find her online. Growing her business, however, is not her current priority - she still has two busy kids at home and needs to maintain a flexible schedule. So that meant no opt-ins, no pop-ups, no social media, just a beautifully designed, user-friendly website. We created a mood board, designed a logo, composed friendly, professional copy, and went on-location to take a few candid shots to use on the website.   
She was over the moon with the results (yeah, we said it), receiving glowing feedback on her website from her clients. Our client was so pleased that she came back and asked us to design her business cards, as well as new patient forms and customer invoices. As her life and business goals continue to evolve, we are excited to see what the next phase with this client has in store!
​Mama Media is a two-woman crew. We've spent the last 13 years working together, writing, and creating. If you're an author or small business - whatever phase you're in, we're here for you! 
"The moon is the first milestone
​on the road to the stars."
- Arthur C. Clarke

via GIPHY

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Shop Local: It's not just for vacations anymore.

8/7/2019

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As we head into the dog days of August, many of us are preparing for that end-of-summer vacation - squeezing in one last adventure before the rush and hustle of fall routines begin. 
Maybe you're jetting off on a European tour, perhaps a jaunt across the US, or maybe it's as simple as a day trip or two somewhere closer to home. These travels tend to share a common thread - seeking out the "amazing little local shops" that line the streets or are tucked into the charming nooks and crannies of the places we visit.
We return home, car stuffed to the ceiling with bags of goodies from our travels. Be it crafted knick-knacks, jewelry, or tasty treats – the lure of local treasure is near impossible to resist. Plus, it's always fun to chat with the shop owners. They're excited and chock full of knowledge about their products. And like a photograph, that experience becomes part of the bigger story. "Remember when…?"

If only we had quaint little shops 
with unique, locally sourced products and friendly shop owners 
in our own neck of the woods.

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Wait a sec, we do! Take a look around, there exists a plethora of incredible shops and businesses ready to be explored right in our own backyards. 
Don't get us wrong, shopping online in your pajamas (free shipping!), running to your favorite Big Box Retail because you know where everything is and it's right on your way home –absolutely has its place - we're 100% with you. But changing up just a few of our buying habits can spread a bit of that summer vacation enthusiasm throughout the rest of the year.
Need a unique gift? A bookstore, home decor, or beautiful stationery? A new place to lunch with pals or meet with a client? Take time to adventure out into your own neighborhoods - we promise you will be amazed at what you can find! 
Then spread the word whenever you can, to friends and on social media.  
Let's make #shopsmallsummer a year-round thing!  
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    Authors

    Andrea and Denise - real-life mamas - getting creativity all up in your business.

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